NARRATIVE MATTERS
Narrative Analytics enable us to better understand human expressions. Discover what the data shows us.
In the News
A Deep Dive into Protagonist’s Trust Index
In 2021, ESOMAR, the leading global market research industry organization, invited Rogier Verhulst (LinkedIn’s Head of Market Research) and I…
October 3, 2022
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Latest Posts
Congressional Leaders focus on the Pandemic, but what about Racial Issues?
Joicee Lu
September 30, 2020
One of the many interesting ways we use Narrative Analytics is to reveal Policymaker Insights — in this newsletter we focus…
A Narrative Battle: Robo Advisors vs. Traditional Asset Managers
Reinhard Cate
December 21, 2017
An iconic motorcycle takes its leather-clad rider into the sunset down the open road.
3 Steps to Reinvigorate a Stale Brand: Harley Davidson
Reinhard Cate
November 21, 2017
An iconic motorcycle takes its leather-clad rider into the sunset down the open road.
Millennial Beliefs on Investing
Reinhard Cate
November 20, 2017
The stereotype of millennials as the selfie-taking, avocado toast-eating, living out of their parents’ basement generation, probably doesn’t lend well to them being a large and powerful segment of investors.