When I joined the team at Protagonist, the most exciting thing was that for me Narrative Analytics represented the answer…
Context clues in massive datasets help us understand the communities where certain narratives take hold I’ve written before about how the…
Using hometown loyalty to break free from negative narratives Last month, I wrote about the California Milk Advisory Board,…
Bringing state pride to corporate identity Anyone who’s been to a professional sports game has some idea about what…
The story a company sees could change dramatically, depending on where it looks Most organizations understand the value of…