WHAT YOU LEARN & WHAT YOU GET

Narrative Landscape

Your Narrative Landscape distills each of the beliefs collected about your topic of choice—an industry, a category, a party—and delivers the data they’re derived from. The size, position, and color of the circles represent the relative impact of a narrative along with other measures such as degree of emotion it generates. The Narrative Landscape identifies all the narratives impacting your business.

Narrative Impact

Using the data, we score and rank each narrative according to a deep analysis that measures the resonance of the underlying narrative as well as more conventional metrics, like the number of followers or how many times a keyword appears. We then show you your narrative impact on each key narrative versus the impact of your key competitors.

Narrative Signature

Your narrative signature scores your association with each narrative. It clearly identifies which narratives are working against you, which ones are working for you, and which narratives may give you the opportunity to shape a new narrative.

Narrative Strategy

Using the data, we score and rank each narrative according to a deep analysis that measures the resonance of the underlying narrative as well as more conventional metrics like the number of followers or how many time a keyword appears. And we show you your narrative impact on each key narrative versus the impact of your key competitors.

OTHER NARRATIVE ANALYTICS PRODUCTS

NARRATIVE SUBSCRIPTION
NARRATIVE PLAYBOOK

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